Commercial Reality Check: Let’s look at the margins. Southern Glazer’s Wine & Spirits needs a mercenary Sales Manager for a high-stakes contract role in Miami. This isn’t a lifestyle brand-ambassador gig; this is a pure P&L protection and volume-driving mission. You are stepping into a fiercely competitive on-premise territory with zero time for onboarding. If you don’t already have the cell numbers of Miami’s top F&B directors and a proven track record of moving high-margin retail and beverage inventory, this contract will eat you alive.
Market Scope & P&L Ownership
The Miami hospitality sector is a high-burn, high-volume environment where shelf space and well-placements are bought with aggressive trade spend and ironclad relationships. In this fixed-term capacity, you are accountable for immediate revenue generation, optimizing route-to-market strategies, and ensuring depletion rates meet unforgiving quarterly targets. You will fight for market share daily, balancing volume goals with profitability across major hotel and nightlife accounts.
Territory Operations & Commercial Execution
- Volume & Margin Management: Drive gross profit and volume metrics across tier-1 Miami accounts, aggressively negotiating pouring contracts and premium placements.
- Depletion Velocity: Analyze daily depletion reports and inventory pipelines to guarantee zero stockouts during high-revenue seasonal events (e.g., Art Basel, Spring Break).
- Trade Spend Optimization: Manage local promotional budgets (OTB) with surgical precision to ensure maximum ROI without eroding brand equity or sacrificing margin.
- Cross-Functional Logistics: Force operational alignment between merchandising, warehousing, and delivery fleets to ensure POs translate into actual on-premise revenue.
- Account Penetration: Displace competitor portfolios by leveraging existing relationships and executing aggressive, data-driven business reviews with key stakeholders.
Commercial Requirements & Baseline Metrics
- Mercenary Sales Experience: 5+ years of cutthroat B2B sales in FMCG or beverage distribution. You must understand supplier economics and distributor math.
- The Miami Rolodex: Plug-and-play network within the Miami-Dade commercial landscape. You need to walk in with buyer relationships already established.
- CRM as a Weapon: High proficiency in Salesforce—not just for logging calls, but for forecasting pipeline velocity and defending your numbers to regional directors.
- Contract Agility: Unfazed by the pressure of a fixed-term contract. You thrive on immediate execution and understand how to deliver ROI from day one.
Compensation & Contract Economics
This is a high-risk, high-reward contractor setup designed for immediate financial impact.
- Base Salary: $90,000 – $115,000 USD / Year (prorated for the contract term).
- Performance Upside: Variable bonuses tied strictly to depletion quotas and new account acquisition. If you move the needle, the payout scales.
- The “Temp-to-Perm” Reality: Transition to a permanent W2 leadership role is strictly contingent on dominating your territory and defending the P&L during this contract phase.
- Operational Expenses: Standard mileage reimbursement and T&E budget for account management.
Contract Deployment Logistics
- Location & Field Presence
- Location: Miami, FL. Status: 100% Field/On-Site. This is street-level commercial warfare. You must be physically present in the accounts and the regional office daily.
- Relocation Funding
- Zero relocation assistance. The timeline dictates we hire a local operator who knows the geography and the players immediately.